Lead Gen Advertising
Lead Generation Advertising Solutions
Evolve with audiences
We’re more than just an agency you can think of us as your Fractional CMO.
As competition rises, CPC costs increase, and social media and review sites shape consumer behavior, many marketers are struggling to generate consistent, profitable leads from once-reliable channels. At Mekit, we’ll provide a comprehensive strategy to help you stay ahead of these challenges and continue driving results.
We’ll ensure your bottom-funnel channels—Google Search, Performance Max, GLSA, Bing Ads, and Yelp Ads—are fully optimized and integrated with all your other marketing efforts. Beyond that, we’ll expand your reach through additional platforms like Meta Ads, programmatic, LinkedIn, Reddit, Quora, CTV, Digital Out of Home (DOOH), and Podcasts.
Together, we’ll create a customized media plan that aligns perfectly with your unique goals, ensuring your lead generation efforts are as efficient and effective as possible.
No two lead generation businesses are alike, and we approach each client with a unique strategy, even if we've worked with your competitors before (which, let's be honest, we probably have).
We understand that goals, close rates, deal sizes, and business models can vary based on geographic location or other specific nuances. That’s why we take the time to understand your unique business and adapt our approach accordingly. Our experience spans a wide range of niche lead generation categories, including:
- Local Services
- SaaS Brands
- Financial Services / Insurance
- Healthcare Brands
- Travel, Tourism, and Event Planning
- Franchisees
- Media and Subscription Models
No matter your industry, we’re ready to build a strategy that aligns with your objectives and drives real results.
We work closely with your sales team to ensure seamless integration between your marketing efforts and sales processes. By leveraging insights from call tracking tools like CallRail, Call Tracking Metrics, and Invoca, along with CRM systems such as Salesforce, HubSpot, and ServiceTitan, we optimize your lead generation strategy for maximum effectiveness.
In industries vulnerable to bot traffic and fraudulent leads, we take proactive steps with solutions like ClickCease to protect lead integrity. This approach not only boosts lead volume but ensures the leads we capture are genuine and highly valuable, improving conversion rates and overall business performance.
To further enhance lead quality, we implement value-based bidding strategies that sync with your CRM data, assigning values to different quality leads and adjusting these values as they progress through the sales pipeline. This strategy trains the ad platform's AI to recognize the most valuable leads, ensuring more budget and aggressive bids are allocated to high-potential prospects in real-time.
Mekit Media's lead generation strategies consistently drive real client outcomes.
Is your PPC team blaming SEO for a traffic drop? Is your paid social team pointing fingers at your creative team for low engagement? Meanwhile, each team is reporting success in their own KPIs, but your overall marketing revenue and profitability targets are still falling short?
We get it. At Mekit, we don’t play the blame game. We take full accountability for real business outcomes. We let the numbers speak for themselves, ensuring all channels work together to drive the results that truly matter—your bottom line.
Let's talk about your project.
We recognize that each business is unique and never apply a one-size-fits-all mentality to any project.
We are humbled by what we do not yet understand and constantly in pursuit of new information and ideas.
Request A Marketing Proposal
We’ll get back to you within a day to schedule a quick strategy call. We can also communicate over email if that’s easier for you.
